Brand Guard

Brand Guard incorporates best of breed technology with unparalleled, 24/7 Worldwide Service, then leverages the massive scale and influence of the Rubicon Project, to enforce premium publishers' quality standards. Also protecting premium publishers and demand partner brands, Rubicon Security helps web publishers and demand partners fight malware attacks.

Features:

Helix/Ad Quality Management: Proprietary, data-driven technology and unparalleled account support provide a deep and proactive security layer - so bad ads get stopped in their tracks
Competitive Ad Filtering: no competitor ads, or competitive campaigns, on your sites
Channel Conflict Resolution: the Rubicon Certified Inventory™ program ensures that channel partners sell inventory based on its channel, demography, location and many other factors – but not by publisher brand name
Channel Partner Serving Speed Enforcement: the Rubicon Project's ad network Ad Speed Enforcement technology proactively protects publishers from slow ads from ad networks. We ping network servers more than 86,000 times a day from 18 cities to track and predict network performance, so your site will never be hung by slow ads and discrepancies are minimized.
Rubicon Security: Available to scan all ad tags, advertising creatives and publisher pages for content and malware before delivering advertisements, allowing publishers to manage the high volume of ad tags on any given page while dramatically reducing the potential of malicious attacks. Additionally, Rubicon Security continues to monitor the ad tags once they are served to ensure malware doesn’t attack the campaign.

What this means for you:

Leverage your brand without compromising it
Optimize yield across all segments of inventory and audience without putting your brand – or your advertisers’ – at risk
Revenue Loss Prevention: The end of lost ad revenue from brand damage, negative user experience or advertiser dissatisfaction

Print Share This

VANTAGE

GET STARTED